CROWD-FUNDING VIDEO
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While raising funds is often the ultimate goal of any crowdfunding campaign, having a compelling visual narrative can also build hype around a brand. The excitement around reaching a common goal with your customers can build consumer loyalty, and reaching them with a well-crafted video is a vital component of securing lifetime customers.
Kickstarter’s “Fish Gods” commercial video.
Kickstarter - Fish Gods
Fish Gods Founders Tyler Waltenbaugh and Hunter Klobucar are on a mission to reduce pollution across the globe. They created the Fish Gods “Clean Earth Bag,” a reusable, portable, trash bag to take with you on outdoor, recreational activities.